What is Snapchat?
For those of you who are either new to this App, have no idea what it is, or if you are one of the people who has seen their children or friends making a weird face while taking a picture, oh well then you should assume that they probably are using what is known as SNAPCHAT! So, what is it that is so interesting in this App?
Here is a quick Introduction
What’s so special in Snapchat?
While Facebook is ranked as the most popular and most used social media profiling network, Snapchat is not behind considering its fame for attracting users with the 10- seconds mini stories along with extraordinary features; the exquisite and noteworthy filters, Shazam, location tagging, car speed calculation while travelling, altitude measurement while on height and many more.
How popular is Snapchat?
Facebook is known to be used by individuals of every age; searching old buddies and interacting with the friends and family, Snapchat has been more used by the teenagers or middle-aged beings. In the year in December 2015, children in the age range of 18 to 24 made almost 47% of the total app users which increased drastically fell to a 29% in 2016. Similarly, usage by the folks falling in the range of 25 to 34 years of age plummeted from about 29%.
Is Snapchat used by Adults too?
Taking into account the versatile and entertaining features that Snapchat offers, now it is gathering more response from the older folks. They are progressively flocking to get the fun from the messaging app.
Check our elder’s reaction to Snapchat
A recent report by Statista shows that the use of Snapchat by people of 35+ years of age increased from 24% to approximately 46% in the US as of December 2016.
What is in it for investors?
With this increase in usage of Snapchat among adults, it has also resulted in a boost in investors’ activity. By the month of February 2017, the daily users of the messaging app were 158 million, which is expanding with every passing day.
How can people interact on Snapchat?
The use of Snapchat by Millennials is the same as the ordinary people. 54% of the users follow the celebrities, a percentage of 47% are those who follow brands while almost 50% of the people follow the individuals they haven’t ever met.
With the number of users progressing slowly, Snapchat will soon have to enlarge its demographics. But, despite the fame, the people above 30 years of age still find Snapchat to be a mystery.
Learn how to use Snapchat?
For those of you still trying to work on your Snapchat usage skills, here is a demo of how it actually works:
How do the renowned ‘Snapchat Filters’ work?
How can Snapchat be safely used?
As fun as it may be, the application is usage is abused because of ‘sexting’. People do not know that the pictures or videos are saved in the database and do not just go away. Also, you must be careful with what information you share on the media; email address, contact details etc. You must also be careful with the privacy setting.
Here is a Parental Guide for internet safety of Snapchat.
What are ‘Snapchat spectacles’?
Snapchat also launched ‘Snapchat spectacles’, which is equally fun to use and the users find it highly amusing and engaging. Don’t know how to it works and what purpose Snapchat spectacles serve? Here is a quick demo.
Want to meet the Snapchat team?
If you want to know about the company, you’d want to search for Snapchat Inc. Meet the team and know WHY Snapchat was made